Performance Evaluation Optimization for Journal Editorial Departments: A Balanced Scorecard Approach

Abstract

In order to provide a comprehensive study tool for managing school publishing, the research focused on developing a balanced scorecard work checking system for magazine editing teams. To build a dynamic measuring tool, researchers integrated book reading and professional interviews within a balanced scorecard approach. In order to develop an inclusive model of 16 significant measures in four categories—finance, customers, internal processes, and employee learning and growth—researchers utilized a weighing system called AHP to assist in establishing the extent to which each measure is weighed. At 76.8, the actual test brought to light that magazine editorial teams excelled over other teams when it came to managing customers. Scoring lowest at 68.2, the employee learning and growth segment brought to light some very critical problems. Processes within were found to have the most improvement potential even though they scored the lowest at 18.5. There was variation in performance between various groups of magazine editors, with leading magazines recording a combined score of 81.4, and small magazines only 63.8. The study confirmed that the balanced scorecard system is ideal for knowledge firms and provides a good research foundation on enhancing magazine editing team performance as well as on guiding management choice. It has important practical value for helping current management in the academic publishing industry.