Keywords
Abstract
Against the backdrop of global pursuit of Sustainable Development Goals (SDGs), enterprises are deeply integrating the concept of sustainable development into their management practices. As a core tool of human resource management, employee incentive mechanisms play a crucial role in shaping individual behaviors and organizational performance. This paper aims to explore the impact of sustainability-oriented employee incentive mechanisms (SOEIMs) on organizational citizenship behavior (OCB). Through theoretical analysis and case verification, it identifies core elements such as green performance evaluation, sustainable training incentives, and environmental reward systems, and reveals the internal logic by which these mechanisms enhance OCB through pathways like strengthening employees’ sense of responsibility and promoting collaborative innovation. The research provides theoretical and practical references for enterprises to optimize incentive strategies and achieve sustainable development.
References
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Copyright (c) 2025 Jiwei Wang